Hobbes Chen

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1:43:46 AM

Singapore

Hobbes Chen

Home

Work

Play

1:43:46 AM

Singapore

Hello! I'm Hobbes

,

and I enjoy solving challenging problems with inclusivity and thoughtful design.

Driven by a curiosity for human behaviour, I enjoy crafting brand identities and breaking down complex user problems into thoughtful, intuitive designs. My perspective is shaped by a background in the social sciences — a discipline that taught me to treat every design as a hypothesis to be validated through real-world context and user behaviour.

I value intentionality and the details that make technology feel more human, and I am currently looking for my next challenge in Singapore’s tech ecosystem.

Driven by a curiosity for human behaviour, I enjoy crafting brand identities and breaking down complex user problems into thoughtful, intuitive designs. My perspective is shaped by a background in the social sciences — a discipline that taught me to treat every design as a hypothesis to be validated through real-world context and user behaviour.

I value intentionality and the details that make technology feel more human, and I am currently looking for my next challenge in Singapore’s tech ecosystem.

hobbes.chenyiding@gmail.com

Hello! 👋 I'm Hobbes

,

and I enjoy solving challenging problems with inclusivity and thoughtful design.

Case Studies

Accenture Interactive for Citibank Singapore

Pivoting the banking experience from product-driven sales to a human-centric, goal-based service model.

Singapore-MIT Alliance for Research & Technology

Empowering climate action by making complex carbon-mapping accessible, trustworthy and credible.

Other Past Works

Accenture Interactive for Siam Commercial Bank

Redesigned and modernised the bank’s legacy e-Procurement Portal to facilitate a seamless end-to-end transaction flow between buyers and suppliers. By streamlining the invoice management interface and making it more intuitive and jargon-free, the update improved operational efficiency and clarity for high-volume users.

Due to NDA, the accompanying visual is a high-fidelity recreation of the core interface designed during this engagement.

Craft

Glimpse

Cultivating digital wellbeing by introducing intentional friction and behavioural mindfulness into social media.